Great design and branding that communicates clearly and succinctly:
with a twist that delights for lasting impact.
re:DESIGN is a boutique design office run by Paul Biedermann, an award-winning designer, creative director, and brand identity specialist — creating brands of distinction with great design and smart strategies that reach, engage, and inspire people to action.
With my broad experience creating top-level design that sets companies apart and achieves real business results for some of the most respected brands in the world, I look forward to doing the same for you. It’s a visual world, and more and more people are appreciating the impact of good design — not just how it cuts through but how it makes you feel. So often, it is the missing ingredient in an otherwise successful marketing program.
I excel at distilling and translating information into simple, engaging, visually compelling communications that people understand in a moment’s glance — the antidote businesses need to get their messaging across in today’s busy, distracted world.
From information and media businesses, to sports and entertainment companies, to tech startups and arts organizations — from big corporate to small business, from print to digital media — I am uniquely positioned to energize your business by getting it the attention it deserves across the vast media landscape.
My work exudes energy, depth, and motion — together with impeccable production values, the reader is continually engaged and enticed to learn more. Top-level design at a fraction of the cost of bigger agencies — and frankly, the type of design that most agencies are not equipped to provide — all with the personal touch that can only come from a small agency.
So give me a shout! I’d love to learn about whatever branding or communications challenges you’re facing, and how we might partner together to bring the power of good design to your business.